Business Development Executive - Ophthalmic Lenses - London

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  • Manage and grow a London territory, building relationships with independent optical practices and driving sales performance
  • Win new business while developing existing accounts through a consultative, solutions-led approach
  • Ideal for a qualified Dispensing Optician or experienced Practice Manager looking to move into a commercial role
  • Up to £45k salary plus bonus, company car and full benefits package

Optical Business Development Executive – London

Zest Optical is working in partnership with a leading manufacturer of ophthalmic lenses to recruit a commercially driven Business Development Executive to cover London. This is a fantastic opportunity to join a well-established brand with a strong reputation within the independent optical market.

You will support the growth of a high-potential territory, working closely with independent opticians to drive growth through a mix of account development and new business. The role combines commercial responsibility with relationship management, offering the chance to make a real impact across your region.

Business Development Executive – Role

  • Manage and develop a portfolio of independent optical accounts across London
  • Drive sales growth in line with agreed targets, focusing on both value and product mix
  • Identify and win new business through proactive prospecting, networking and cold calling
  • Build strong, long-term relationships with customers, acting as a trusted partner
  • Deliver tailored commercial solutions, promotions and initiatives to maximise performance
  • Manage pipeline, enquiries and territory activity to ensure consistent results

Business Development Executive – Requirements

  • Qualified Dispensing Optician or Practice Manager
  • Strong understanding of the independent optical market
  • Commercially aware with a proactive approach to business development
  • Confident communicator with the ability to build relationships at all levels
  • Full UK driving licence

Business Development Executive – Salary & Benefits

  • Base salary up to £45,000
  • Excellent bonus scheme
  • Company car plus full benefits package

If you’re looking to step into a commercial role within the optical sector, apply now for a confidential discussion.